Washington Chua and I were approached by Antione Lawrence, a realtor in St Louis, Missouri to establish a personal brand for his business. Antione works really hard to build his social media platform, and was hoping to expand his digital reach in addition to building upon his physical branding. We came up with recommendations for Antione to make his realtor experience unique, luxurious and memorable to appeal to a higher revenue client.

I researched the process that he guides his clients on and discovered multiple gains to be had in the user journey. As the design lead on this project, I designed the logo, brand, and various physical products. Washington Chua, the client manager and content producer, directed and filmed the video that is front and center on the Antione Lawrence home page. I also managed the web designer who redesigned and rebuilt his website.